18 Jun
Digital Media Assistant Manager
Vacancy expired!
- Implement and execute planned Social Media campaigns, including but not limited to Facebook, Pinterest
- Provide knowledge and hands on experience in Digital Media management across multiple platforms and partners
- Work closely with partners and vendors on creating and maintain campaigns
- Support Media teams strategic planning and budgeting
- Analyze the performance of multiple advertising campaigns; propose and execute optimization strategies
- Support the monitoring and management of brands online reputation, sentiment analysis brand mentions in social, the blogosphere and forums.
- Liaise with the Creative team on ad creation for organic and paid media efforts
- Support and execute programs that encourage ratings and reviews generation
- Work in partnership with Performance Marketing to complement paid advertising buys and optimization across a variety of social media channels
- Solve technical issues through analysis working effectively with team members.
- Troubleshoot analytics reporting/delivery discrepancies and creative/tag implementation issues.
- Stay current with vendor offerings and vet/recommend changes and upgrades to existing tech stack
- Excellent grammar, writing and communication skills
- Experience with social channels such as Facebook, Instagram, Pinterest, etc
- Experience with native social media analytics solutions and ability to draw insights and optimize
- Experience with paid digital marketing channels and tools such as Google Ads, Bing Ads
- Experience with attribution tools such as Google Analytics
- Experience with listing solutions such as Social Studio, Sprout Social, and Google Alerts
- Possess knowledge in digital advertising technologies and industry standards.
- Possess exceptional organizational and time management skills; self-starter; ability to project manage and prioritize work and meet deadlines
- An enthusiasm for brand passions and ability to bring brand identity to life through an authentic and consistent voice across multiple properties
- Strong interpersonal and relationship building skills, experience in dealing with multiple and diverse internal stakeholders, and interacting with business and technology partners
- Advanced MS Office skills (PowerPoint, Word and Excel)
- Very Hands-On and "Can Do" attitude
- BS/MS degree in marketing or a related field
- 3-5 years of combined work experience in a digital marketing environment.
- 1-2 year (Preferred) in social media direct response marketing
- Experience in retail marketing promotions and strategy
Vacancy expired!