SEO Analyst

Description Looking for your next long-term opportunity - with huge upside and opportunity for growth? Robert Half Marketing & Creative is partnering with our long-term Healthcare client to identify a SEO Analyst to join their team! This will be a full-time, long-term contract - with potential to convert to FTE for the right individual. You'll be joining a high-functioning team within the digital arm - to optimize all main digital properties for both content and technical SEO needs.As the Search Engine Optimization Analyst you'll execute on-page and off-page search tactics in order to improve the visibility of the Healthcare Organizations brands. You'll work closely with multiple internal business teams in Marketing & Communications and Digital Experience across the organization and its entities. You should be very strong with the following: - Has strong keyword research skills- Strong ability to perform competitive audits and gap analysis- Strong in providing SEO content outlines- The ability to use Adobe to identify performance opportunities- On page SEO skills - the ability to look at an under performing page and recommend changes to improve performanceThe overall goal is to identify someone who can work with a member of the digital content team to drive an always on blog strategy. You'll need to be strong in content strategy Required Qualifications: • Minimum 3 years of search engine optimization experience (blend of technical and content expertise preferred).• Proven ability to complete projects on time and within budget.• Communicates well and collaborates well with team members. • Self-starter, curious and eager to learn, demonstrating openness to feedback and coaching, and well organized. • High attention to detail, critical-thinking and problem-solving skills. • Skills in quantitative and qualitative analysis as well as written and verbal communication, with the ability to use Excel and PowerPoint to tell stories with data and visuals, tailoring communications to fit various audiences and levels. • Proficient with: Adobe Analytics or Google Analytics Keyword research tools: AdWords Keyword planner, Google Trends Google Search Console (Webmaster Tools) SEMrush Moz and Open Site Explorer Screaming FrogCandidates may reach out to Barbara.Strohoffer @roberthalf for more info Requirements Search Engines, Search Engine Ranking, Internet Search Engines, Keyword Research, Data or Gap Analysis, Gap Analysis, Adobe Analytics, Google Analytics Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - even on the go. Download the Robert Half app and get 1-tap apply, instant notifications for AI-matched jobs, and more.Questions? Call your local office at All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.© 2021 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (www.roberthalf.com/terms-of-use).