Marketing Data Analyst

Our client is looking to fill a Full Time, Direct Hire position in Plano, TX as a Marketing Data Analyst. For consideration, please email your updated resume to the recruiter at tauri.hayes@kellyservices.com and reference Job ID 3738696 Marketing Data Analyst Full Time, Direct Hire Salary + Bonus Location: Plano, TX Role Overview: You will offer analysis, advice, and recommendations that allow our marketing team to make better decisions and achieve better results. While "analytics" means different things to different people, we are moving beyond data, reports, and dashboards to help team members see the increased benefits that come from focusing on solving complex business issues. More specifically, you will report to the Senior Marketing Operations Manager. Company Overview: Organizations and governments around the world may have different priorities and transformation initiatives, but one thing in common is that all are faced with growing risk, advanced threats, and complex environments. Today, cybersecurity strategies are critical to long-term success, and we are here to provide the industry's only comprehensive, proactive, cloud security platform. Our technology is designed to protect the people, hybrid infrastructure, IP, and reputation of your business through our actionable threat intelligence and world-class solutions. With a cloud-native portfolio that spans from device to cloud edge and multi-cloud, you can stay ahead of threats by predicting, preventing, detecting, and correcting them. Backed by our 30+ year history, you can trust that we have the focus, experience and expertise needed to continually innovate, and are committed to help you protect what matters most. Responsibilities

• Knowing "what" isn't enough, we need to find the "why" behind the data.
• Interpret analysis, test results, and model results, and make informed recommendations across all levels of the business.
• You will convert complex analysis and models into an easily understood story and presentation
• You will create repeatable processes to support ongoing reporting needs
• You will help identify improvement opportunities based on data, make recommendations, and help convert those recommendations into results.
• Help create advanced modeling work while looking for opportunities to apply techniques in other areas of the business (i.e. find ways for marketing to improve the sales pipeline).
• You will demonstrate value and effect of analytics using a variety of analytical techniques, ranging from Exploratory Data Analytics and A/B testing to statistical modeling, machine learning, and data science methods.
• You will work with diverse partners within the marketing organization and across the entire organization to pursue opportunities for value. Within marketing, this could include the assistance of email, digital, SEO, partnership channels, and others.

• Analytical background: Bachelor's Degree in economics, mathematics, business, finance, or related STEM field.
• Analytics tools experience and some experience with data analytics programming languages (e.g., R, Python, and SAS).
• Experience with a Business Intelligence Platform (PowerBI, QLIK, Tableau, etc)
• Advanced experience in an Analytical role (Analytics or Data Science related position), with at least 1 year of experience in more advanced analytics or data science work (e.g., A/B or multivariate testing, statistical or predictive modeling, machine learning, etc.)
• Business reporting, project management, and writing skills
• Should operate with senior management
• Will help plan
• High level of personal enthusiasm.