18 Jan
Sr. Marketing Manager - Regional Lead Southeast (Remote)
Georgia, Atlanta , 30301 Atlanta USA

Vacancy expired!

Job Description

The Marketing Manager at Alliance Animal Health is a new role and exciting opportunity to be an integrated marketing driver in our growing organization. This role report directly into the Vice President of Marketing. Together, we will reach new levels of client engagement, drive volume growth for our practices and develop further differentiation of our AAH brand.

We are seeking a candidate that has a mix of inquisitiveness, learning agility, emotional intelligence, and drive for success. This role will be a fit for someone who has experience in wearing many hats within a marketing organization and is ready to take their career to the next level with further exposure to many different mediums, strategies and initiatives. They will work closely with stakeholders across the organization and at our practices to ensure we drive the impact we need in a way that excites and engages those around them.

The ideal fit will be someone who thrives in an entrepreneurial, empowering environment, willing to learn and grow as they take on any aspect of the marketing space. From relationship building with our veterinarian practices to driving customer growth strategies, to nailing the execution in mediums like email, SMS, website development – this role will be high impact across our business as we drive volume through new customer growth and return customer frequency across our practice.

The job will require exceptional agility, time management, executional excellence, strategic drive and hunger for insights and solutions that drive the business. Critical to success will be someone who can partner with internal stakeholders, external partners, and a variety of cross-functional teams.

Responsibilities

  • Engage and frequently communicate with Regional Managersto adapt to the dynamic and fast paced changes within the veterinary industry related to marketing efforts
  • Inform and drive client growth strategiesfor our practices
  • Support the technology solutions developmentto create a frictionless client engagement for our practices, finding opportunities to optimize performance
  • Lead the execution

    of email, website launches, SMS campaignsand other marketing campaigns
  • Partner with our practicesto create lasting and high impact relationships
  • Support and leverage marketing analyticsto inform strategies and drive optimizations
  • Develop Test & Learnmessaging, frequency and channel tests to apply learnings at scale
  • Manage projects, budgets, timelines, resources and provide executive statusreports
  • Lead agency and freelance partnersto create outstanding marketing executions
  • Partnering with practices for website redesignsto gather content and launch
  • Build collaborative relationships with cross-functional stakeholdersto improve effectiveness of marketing technology solutions.
  • Support practices content calendar, social media and review performance
  • Lead technical and strategic inputon projects to achieve the best result
  • Effectively communicateproject status and challenges
  • Resolve questionsand issues for team and stakeholders
  • Support the development of the AAH brandto further differentiate our organization
  • Other business needs and duties as assigned

Exempt Position

Salary: Compensation will be competitive and commensurate with experience. Compensation will consist of a base salary and performance-based variable pay opportunities. We also offer a robust set of medical, non-medical and retirement benefits that we encourage our employees to take advantage of.

We also want nothing more than to fuel your career goals, which is why we’ve created exclusive programs like Alliance Educates, Alliance Propel and Alliance Cares - to bring you financial, learning and wellness opportunities designed to enrich your growth.

Qualifications

Job Requirements

  • 5+ years’ experience in related field (Marketing, Communications)
  • Experience in the veterinary, dental or medical industries preferred
  • 1+ years of supervisory experience preferred
  • Attend corporate collaborative sessions and visit practices as required (Up to 50% travel expected)

Desired Skills and Experience

· Exceptionally organized and detail oriented with experience creating order from disorder

  • A solid understanding of skills and processes necessary to drive marketing channel development
  • Excellent communication, team-building and agile leadership skills
  • Connection building abilities to engage partners by actively listening and tailoring your approach to understand another’s needs while also developing trust to drive the work forward that is needed
  • Self-starter mentality with effective time management that is excited to work in an entrepreneurial environment and can take initiative while still being part of a team
  • Ability to work with cross-functional teams to identify trends, opportunities, and develop insights that inform strategic decisions
  • Ability to think creatively and innovatively with familiarity with the latest trends in brand and creative
  • Comfort with operating as a content editor when needed
  • Experience evaluating, integrating and executing in digital technology-related platforms (CMS, email, call tracking ,GA, etc)
  • Problem solver in an innovative, creative and dynamic environment
  • Foundational understanding of traditional and emerging marketing channels
  • Budget-management skills and proficiency
  • Ability to develop and deliver key presentations to upper management

Additional Information

WE ARE A DRUG-FREE, SMOKE-FREE, EQUAL OPPORTUNITY EMPLOYER.

Company Policy & Federal & State Laws Forbid Discrimination Because of Age, Color, Race, Religion, Sex, Disability, Sexual Orientation or National Origin

Vacancy expired!


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