Marketing Manager

This is a REMOTE-BASED role; must reside in Dallas, Houston, or Austin.ClearScale is a leading cloud systems integration company and AWS Premier Consulting Partner providing a wide range of cloud services including cloud consulting, architecture design, migration, automation, application development, and managed services.We help Fortune 500 enterprises, mid-sized business, and startups in verticals like: Healthcare, Education, Financial Services, Security, Media and Technology succeed with ambitious, challenging, and unique cloud projects. We architect, develop, and launch innovative and sophisticated solutions using the best cutting-edge cloud technologies.ClearScale is growing quickly and there is high demand for the services we provide. Clients come to us for our deep experience with Big Data, Containerization, Serverless Infrastructure, Microservices, IoT, Machine Learning, DevOps and more.Marketing Manager Job Summary:Responsible for managing and executing ClearScale?s marketing strategy and driving lead generating activities. Creating plans and independently leading marketing campaigns, events and evaluating marketing performance metrics to improve ROI. Maintaining positive and productive relationships with ClearScale?s partners.Responsibilities:

Generates Leads via Content Marketing, Campaigns, Events, Lead Nurturing and more

Manages and executes marketing projects

Plans customer and partner events

Creates and Manages Newsletters

Creates and coordinates marketing campaigns

Builds Lead Magnets, Gated Assets

Analyzes Campaign and Event data to Track and Increase ROI

Tracks internal/external marketing requests and deadlines

Documents All Marketing Activity and Reports weekly, monthly

Ensures strict adherence to project deadlines

Makes independent decisions on the best marketing practices

Coordinates internal projects teams

Plans and coordinates company webinars

Assists with content marketing such as developing joint messaging, briefs, and presentations

Suggests improvements to processes to optimize performance and value

Assists with development of partner facing marketing collateral and documentation

Manages third party contractors and related tasks

Supports the sales team with marketing materials and campaigns

Gathers and analyzes information/metrics from sales for ongoing and new marketing initiatives

SEO and marketing analytics tracking and reporting.

Knowledge, Skills, and Abilities:

Lead Generation Expertise

Knowledge of SEO and CRO

Expert knowledge with current online marketing techniques and best practices

Ability to operate with a high degree of autonomy and accountability

Understanding of Google Analytics to track performance

Digital Marketing Expertise: Landing Pages, Gated Assets, Microsites, Social Media

Strong verbal and written communications skills with a self-starter attitude

Team player that shifts easily from leading on one project to supporting others

Analytical and creative thinking with a desire to seek more knowledge

Proficient in Microsoft Office Suite and ability to use Adobe products, including Acrobat and Photoshop for ad creation, image editing, etc

Must be self-directed, disciplined, and detail-oriented

Ability to collaborate and work under pressure in a fast-paced organization

Excellent organization and project management skills (calendars, deadlines, vendor/agency management, budgets)

High-level understanding of cloud, infrastructure, and Enterprise IT solutions. Strong team player who can build strong working relationships, collaborate effectively across multiple levels of leadership and stakeholder groups including product, marketing, and sales teams

Required:

5+ years experience in enterprise B-to-B technology marketing in various roles of increasing responsibility

Preferred:

Experience working with AWS, Azure, Intel, or Google

Bachelors degree in relevant field