Content Marketing Manager Spectrum Enterprise

CONTENT MARKETING MANAGER - SPECTRUM ENTERPRISE Apply Now DATE POSTED 02/07/2020 Requisition Number: 251974BR-1Location: United States - Colorado - Greenwood Village Area of Interest:Content Development, Marketing Position Type: Full Time At aglance: Are you a creative and organized professional proficient in developinginnovative marketing programs Can you commit to a leadership position guiding all aspects of multiplemarketing campaigns from concept through implementation Do you desire a competitive salary with lucrative benefits and a focuson professional developmentOur company:At Spectrum Enterprise, our goal is to foster an engaging work environmentthat encourages our team members to reach their full potential. We promote aculture of excellence that celebrates diversity, innovative thinking anddedication to consistently exceeding client expectations.Spectrum Enterprise is a national provider of fiber-based technology solutionsthat believes connectivity is fundamental to the progress of everyorganization. We are committed to helping our clients achieve greater businesssuccess by providing solutions designed to meet their evolving needs. Thebroad Spectrum Enterprise portfolio includes networking and managed servicessolutions: Internet access, Ethernet access and networks, Voice and TVsolutions. For more information visit enterprise.spectrum.com.Highlights:Spectrum Enterprise is seeking an energetic, enthusiastic Content MarketingManager for its Content Strategy and Development team. Reporting to theDirector of Content Strategy, the Content Marketing Manager is responsiblefor managing content strategy and execution for the Spectrum EnterpriseManaged Network Services product family, including Managed Router Service,Managed Security Services and Managed WiFi. This critical role will create andrefine the content strategy framework including the buyer s journey based onpersonas and content mapping to the journey. They will be responsible for thecreation of content (white papers, executive briefs, infographics,etc.) to support the buyer s journey. This person will focus on improvingcontent quality and messaging consistency while implementing a data-drivenapproach to get more value and impact from content assets. The goal of thecontent produced is to support the achievement of the product revenue andsalesPosition benefits: Competitive Salary with Bonus Health, Vision and Dental Insurance 100% Company Match 401(k) up to 6% Company Funded Retirement Accumulation Plan for an additional 3% Education Assistance Pretax Child Care Spending Account Paid Holidays, Vacation Days, Personal Days and Sick Days Employee Discount on Spectrum Services Where Available What you will do: Own and lead the content vision and strategy for the Managed NetworkServices portfolio and turn it into a reality. Partner with the Product Marketing team to develop the buyer sjourney, narratives and message and content maps to deliver a cohesiveclient experience that demonstrates the Spectrum Enterprise point of view. Write, edit, produce and create content that inspires audiences tomove throughout the buyer s journey to support lead generation goals and tosupport an integrated marketing strategy. Manage content production and distribution processes includingintegration with marketing operations and sales enablement tools andprocesses. Collaborate and with Marketing, Product Management, Sales and otherinternal stakeholders. Manage relationships and projects, as well as, provide strategicand editorial guidance to external content production agencies. Required keys for success: 10 years of marketing experience Strong knowledge and understanding of networking technologies includingLAN, WAN, SDWAN and Cloud Proficient in content marketing theory and application Experience sourcing and managing content developmen