Director of Product Marketing
Vacancy expired!
Job Description
As Director of Product Marketing, you will be responsible for coordinating the outbound marketing activities for your products. You will craft the messaging and positioning for products. You'll conceive and develop innovative marketing programs that drive demand. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is crucial. In your role as Director of Product Marketing you will be the expert on prospective and existing client needs, their buying criteria and will transfer that knowledge to the sales channel.
All activities must be in compliance with Equal Employment Opportunity laws, HIPAA, ERISA and other regulations, as appropriate.
Essential Functions: In addition to working in accordance with appropriate conduct and behavioral standards, specific responsibilities of this role include:- Develop product positioning and messaging that differentiates Nextech’s products in the market
- Communicate the value proposition of products to the sales team and develop tools that support the sales process
- Plan the launch of new products and releases and manage the cross-functional implementation of the planwith a focus on driving business impact
- Develop market insights to understand and track Nextech’s competitors
- Conduct analysis and research on existing and prospective client personas and their buying criteria and process
- Develop internal and external-facing sales collateral
- Develop the strategy and contribute to the marketing programs that drive demand for your products
- General office environment: Works generally at a desk in a well-lighted, air-conditioned cubicle/office, with moderate noise levels.
- Long-distance or air travel as needed – not to exceed 25% travel.
- Periods of stress may occur.
- Activities require a significant amount of sitting at office and work desks and in front of a computer monitor.
- Some walking and standing relative to interaction with other personnel.
Qualifications
- At least 8 years of enterprise software product marketing experience
- At least 4 years of experience in a field marketing role
- Bachelor’s degree in business or marketing
- Strong written communication skills
- Strong presentation skills
- Knowledge of Customer Experience Management and Marketing Automation tools such as Salesforce.com and HubSpot, etc.
- Excellent people and management skills to interact with staff, colleagues, cross-functional teams, and third parties
- Technical background with familiarity in Agile and Scrum development
Additional Information
Benefits and PerksAt Nextech we strive to be a great place to work and we are constantly evolving the way we take care of all our teammates.
- Competitive Salary
- Highly Competitive Bonus
- "Shoot for The Stars" Salary Step Program for Product Support Roles
- Employee Recognition Program
- Choice of 3 Medical Plans
- Wellness Program Including Discounts on Medical Premiums
- Company HSA Funding
- 15 days PTO at date of hire (increase with tenure milestones)
- 10 Paid Holidays
- 1 Floating Holiday
- Volunteer Time Off
- 100% Company-Paid Parental leave for Mothers and Fathers
- Choice of 2 Dental Plans
- Vision Insurance
- 401K Employer Match and Roth Option Available
- 100% Company Paid Life Insurance
- 100% Company Paid Short and Long-Term Disability Insurance
- Flexible Spending Account
- Company-Sponsored 529 College Savings Plan
- Supplemental/Ancillary Insurance
- Company Sponsored Events
- Corporate Discounts on Retail, Travel, Entertainment and More!
- Pet Insurance
- Healthy Snacks
- Treadmill Desks
- Casual Dress/Work Environment
- Employee Referral Bonus
All your information will be kept confidential according to EEO guidelines.
Vacancy expired!