12 Aug
JavaScript Web Analytics Engineer
Maryland, Onshoreremote 00000 Onshoreremote USA

Vacancy expired!

Job Description

JavaScript Web Analytics Engineer /Senior Application Engineer

Job Description:
  • Our client is seeking a highly motivated JavaScript Web Analytics Engineer who can work independently on a specialized team supporting website analytics.
  • You can be part of the Digital Analytics team, which is critical to the success of internet marketing and digital (customer-facing) applications.
  • Primary responsibilities include strategic planning and execution of analytics tagging implementations, testing, and data quality management.
  • The JavaScript Web Analytics Engineer will work with Adobe and Google tag manager software to collect data about how our customers come to and interact with our applications on the web.
  • Our client uses Adobe and Google tag managers to populate data for customer experience analysis by Marketing, the Metrics teams, and other internal departments.
  • This data analysis helps better understand fundamental information on how many customers came to and how many completed each step in the application flow, among many other insights.
  • The Digital Analytics team also helps with software that is used to determine the results of A/B testing by the digital applications.
  • Finally, the analytics data is loaded into the EDP platform to be combined with other data for additional reporting insights.

Technical Experience/Skills Required:
  • Strong Experience in analytics solution design, configuration, and technical implementation of custom tracking solutions
  • Hands-on Experience with JavaScript and regular expressions for creating tags within a tag management platform
  • Understanding of mobile development technologies (iOS and Android) and analytics SDKs
  • Understanding of how digital application code populates tag data.
  • Experience with tag management systems (TMS) like GTM/Launch and how to tag managers collect the tagged data and store it for analysis.
  • Strong critical thinking, decision-making, troubleshooting, and problem-solving skills
  • Quantitative mindset, with a desire to work in a data-intensive environment
  • Ability to support multiple stakeholders/projects simultaneously and work in a very fast-paced environment
  • Excellent verbal/written communication skills, including communicating technical issues to non-technical audiences is desired
  • Ability to partner with a broad range of internal customers to understand their analytics needs
  • Ability to define detailed analytics requirements and test strategies
  • Familiarity with the creation of data layer specifications and TMS rules for best practice implementation of site and media analytics tracking while reducing page complexity and improving performance
  • Experience with SQL queries using Big query or DB Visualizer and/or similar tools to access data in EDP (Enterprise Data Platform)

Required Skills/ years of experience needed?
  • Adobe Launch and Adobe Analytics 5+
  • Java Script, API, Web Development Technologies 5+
  • Google Analytics/GTM 3+
  • Testing, debugging, ObservePoint, 3+

Additional Skills(Desired Skills):
  • SQL 2+
  • ADO 2+
  • Mobile and Web SDK 2+

About the Company:
  • Our client is truly a national company, providing coverage for drivers in all 50 states and the District of Columbia. To help customers further, the company offers homeowners, renters, boats, and other types of insurance coverage. Its mission is to provide affordable and dependable direct auto insurance to drivers across the United States, while also representing its customers in their time of need following an accident.
  • The company's corporate office, they are all about collaboration and success. Their numerous corporate and IT teams drive its growth and innovation forward while leveraging the latest technology. No matter where you are in your career, they welcome your perspective, expertise, and ideas as you grow with them.
#tech

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