Assistant Director, Communication Platforms

Assistant Director, Communication Platforms Team : Station Services

Status : Full-time / Regular / Exempt The Station Strategy team advocates for PBS member stations to maximize the value of the local-national partnership for both member stations and PBS.

The team provides education and consultation for stations regarding content, product, and service offerings available from PBS, while developing multi-level professional development programs to foster collaboration, as well as individual and station growth.

The Assistant Director, Station Products and Innovation, supports the team in providing communications and strategic support to public media member stations.

Key functions of the position include developing and managing social media communities, assisting with managing communication technologies and platforms, and helping member stations connect to and optimize PBS’s products and services.

The ideal candidate for this role possesses a background in digital communications channels, is well-versed in community engagement, and has a keen understanding of station or other membership groups, as well as a strong customer service orientation.

Essential duties will include, but are not limited to :

Manage a caseload of member stations, assisting in all aspects of supporting these partners to connect to PBS product and service solutions available from PBS Digital, Business Intelligence, General Audience programming, and PBS Children’s Media & Education.

Assist in the management of various communication technologies and platforms, including content management systems, customer relations management solutions, email communication technologies, and various community engagement tools.

Examples of these technologies include, but are not limited to, Slack, Salesforce, Mailchimp, Facebook Groups, Zoom, and Survey Monkey.

Leverage existing open communities and social media channels to encourage system-wide conversation around best practices, virtual and in-person meetings and summits, collaborative projects, resource documentation, and knowledge sharing.

Independently engage member stations as partners to gather and aggregate input on products and services (available from PBS or other sources).

Coordinate and assist in the scheduling and preparing materials for training webinars and envisioning sessions. Complete other communication duties as assigned.

Manage an editorial calendar of materials related to various PBS offerings for member stations.

Provide support to members of the Station Communications and Engagement team.

Advocate for all stations, ensuring that their needs are communicated throughout PBS

Promote an environment of collaboration and inclusion, ensuring programs and projects are represented by a diverse group of voices.

Represent PBS at system meetings and conferences as assigned

Requirements for success :

2 years of experiencing working in media or community engagement

Knowledge of PBS and public television preferred

Bachelor’s degree in communications, media, or related field preferred. An equivalent combination of education and work experience may be considered.

Ability to interact with all levels of multi-faceted, fast paced corporation

Excellent communication and diplomacy skills essential

Strong editorial background

Experience with digital resources, platforms, tools, and social media

Experience in development of online service helpful

Excellent oral and written communication skills

Excellent phone manner / customer service skills

Superior organizational skills and attention to detail

Resourceful, self-directed, and flexible team player

Strong skills in typing / word processing, graphic design, spreadsheets, electronic communications systems