Media Planner, Commerce Strategy

About Zenith:

Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe.Overview:

The Planner, Commerce will work as a member a cross-functional team with ownership of e-commerce strategy and activation. They are responsible for building and maintaining an effective and productive relationship with the client. The Supervisor will support our dedicated commerce team in the creation, optimization, and execution of client’s e-commerce initiatives. This position is both strategic and tactical in scope and requires the ability to apply detailed e-commerce knowledge to actionable insights and recommendations. They will assist in driving strategic success within the team as well as helping to develop innovative strategies to meet and exceed client business objectives. The Planner will work in partnership with our Commerce Investment team on media plan development to ensure plans follow holistic commerce strategies and align back to objectives.Role Objectives: Assumes accountability and ownership of marketplace commerce search program successes and failures (Amazon, Walmart, Target, Criteo, Instacart, Sephora, Ulta, etc.)Owns the strategy and planning process as well as activation of e-retail search programs  Monitors performance in order to leverage learnings for future strategic recommendationsInterfaces with other team members to share ideas, communicate service offerings, and to identify and deliver new solutions for clientsKeeps management apprised of key client opportunities, potential risks and other key nuances which affect the health of the businessDirects the workflow of all client programs, including initiation of projects across departmentsReviews client deliverables for quality and ensures that recommendations and work product are sound and viableCreates digital account strategies and plans for each clientProvides excellent communication via phone, emails and direct contactEffectively creates and delivers client presentations and provides thought leadership to clientsCommands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programsResponsible for client billing and coordinating AR and AP with financeMeets specified deadlinesEmbraces and encourages a culture based on teamwork, collaboration, and intellectual curiosityAdopts stated account management standards and program management best practicesAssists in training, mentoring, and developing team membersAssists in the development and documentation of best practices for improving operational efficiencies within the team and the group