Senior Associate, Media Planner

    Help drive day-to-day innovative strategies to meet and exceed client business objectives

    Provide research for and write media Point-Of-Views (POVs)

    Present media plans and provide plan maintenance including objectives/strategies and updates

    Prepare flowcharts and budgets for media plans

    Assist with optimizing, implementing, and analyzing marketing activities

    Report on key metrics for campaign effectiveness and develop key findings for optimization

    Facilitate the sharing of data and insights among relevant internal parties to inform future strategies

    Foster strong relationships with internal teams and client groups

    Assist with other projects or responsibilities as assigned