Marketing Analyst

Description TCG has partnered with a well-know organization in the Troy Michigan area seeking a Marketing Analyst to add to their team. For this Marketing Analyst role you will be responsible for consumer database management, reviewing consumer trends and behaviors, reviewing analytics, and reporting on those findings. The Marketing Analyst will manage all customer information within the CRM database and will identify key strategies for marketing/advertising focused campaigns. The Marketing Analyst will also be responsible for reviewing paid media results, reach, and impressions with consumers to create future marketing strategy. The Marketing Analyst must be self directed, curious, and have the ability to take marketing resources and create a solution independently. This role requires 5+ years of experience with the ability to work as the sole marketing analyst within the marketing department. The Marketing Analyst will still collaborate with other marketing team members to contribute to consumer strategies and advertising plans. For immediate consideration please send your resume to Krysta Zoedak at Requirements - 5+ years of experience in Marketing Analyst role - Strong CRM Database Management background. Ability to navigate and update database daily. - Familiar with reviewing Consumer Behavior, Data Analytics, Google Analytics, and using Marketing Automation Software- Bachelors Degree in Marketing Management or Business Administration The Creative Group (TCG), a Robert Half company, matches creative, digital and marketing professionals with some of the best companies on a freelance, project or direct-hire basis. At TCG, we understand that you have a real passion for your work, and we spend time with you from the beginning in order to assess your skills, determine your strengths and figure out the type of work you want to do. Our personalized approach, innovative matching technology and global network with local market expertise help you find the creative, marketing and digital jobs that match your skills and priorities - fast. By working with us, you have access to challenging opportunities, competitive compensation and benefits, and training to enhance your skill sets. From philanthropy to environmental stewardship to employee programs, Robert Half is proud to have an active role in the communities in which we live and work. Our company has appeared on FORTUNE's "Most Admired Companies" list every year since 1998. Download our mobile app to take your job search on the go! Contact your local TCG office ator visit www.roberthalf.com/jobs/creative-group to apply for this job now or find out more about other job opportunities. All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada. 2020 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. By clicking 'Apply Now' you are agreeing to Robert Half Terms of Use.