28 Nov
Assistant Digital Marketing Manager
Georgia, Atlants , 30328 Atlants USA

Vacancy expired!

Description The Creative Group is working with a company in Sandy Springs (remote during Covid) that is looking for an Assistant Digital Marketing Manager with proven experience developing and implementing email, direct mail, and social campaigns in a marketing automation system. The best person for this job will have 2+ years of experience working in Salesforce Marketing Cloud.

Please send resume directly to

Responsibilities:
  • Responsible for the implementation of all digital and traditional marketing programs.
  • Manage the day to day set-up, execution, and optimization of Direct to Consumer marketing campaigns.
  • Build and optimize tactical campaigns to connect with & engage the customer in an effective manner in order to build awareness of our products and influence their purchase decision process.
  • Identify opportunities for testing and recommendations for program improvements including A/B testing of messaging and tactics to improve response and conversion rates.
  • Manages all email template set-up in Marketing Cloud.
  • Identify opportunities to improve marketing effectiveness through better audience segmentation, marketing techniques, and processes
Requirements
  • Bachelor's Degree Required in Marketing, Advertising, Communications, Business or equivalent.
  • 2+ years of experience working in Salesforce Marketing Cloud preferred.
  • 3+ years proven experience developing and implementing email, direct mail, and social campaigns in a marketing automation system.
  • Knowledge of or experience in automotive, extended warranties, insurance, financial or similar industries is a huge plus.
  • Direct to consumer (D2C or B2C) marketing experience preferred.
  • HTML and CSS experience for managing and editing email templates.

Please send resume directly to

The Creative Group (TCG), a Robert Half company, matches creative, digital and marketing professionals with some of the best companies on a freelance, project or direct-hire basis. At TCG, we understand that you have a real passion for your work, and we spend time with you from the beginning in order to assess your skills, determine your strengths and figure out the type of work you want to do. Our personalized approach, innovative matching technology and global network with local market expertise help you find the creative, marketing and digital jobs that match your skills and priorities - fast. By working with us, you have access to challenging opportunities, competitive compensation and benefits, and training to enhance your skill sets. From philanthropy to environmental stewardship to employee programs, Robert Half is proud to have an active role in the communities in which we live and work. Our company has appeared on FORTUNE's "Most Admired Companies" list every year since 1998. Download our mobile app to take your job search on the go! Contact your local TCG office ator visit www.roberthalf.com/jobs/creative-group to apply for this job now or find out more about other job opportunities. All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada. 2020 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. By clicking 'Apply Now' you are agreeing to Robert Half Terms of Use.

Vacancy expired!


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