Sr Demand Generation Campaign Manager
Vacancy expired!
Sr Demand Generation Campaign ManagerLocation: Sandy, UTStart Date: Oct 27, 2020 Apply Now Sign Up For Job Alerts Email Job Refer a Friend Apply with LinkedIn Job Description:Sr Demand Generation CampaignManager Salt Lake City, UT Direct Hire Pay Range: $100K - $120K Job Description: Our client is looking for an exceptional Sr Demand Generation Campaign Manager to deliver complex, multi-channel campaigns to drive awareness, consideration, purchase and expanded adoption of the their SAAS platform. You'll take the lead on driving the development and execution of measurable, high-impact Account Based Marketing (ABM) initiatives to successfully engage target accounts, leading to the generation of qualified pipeline/opportunities for the sales force. Experience creating and running B2B campaigns across channels (digital, webinars, content syndication, email, direct mail, etc.) is crucial. Required Skills:
- 7+ years experience in B2B SaaS Product Marketing
- Extensive experience developing and executing demand generation and pipeline-building marketing programs and campaigns across products and segments
- Experience with CRM, marketing automation, and account-based marketing (ABM) platforms
- Experience managing multiple projects simultaneously
- Exceptional attention to detail
- Experience working hand-in-hand with Sales teams, cross-functional marketing teams, Executives and customers
- SFDC, Marketo and Demandbase preferred
- Excellent written and oral communication skills
- Ability to execute programs on time, on budget, and with existing resources
- Deep understanding of design and copywriting, and an exceptional ability to identify good design and copy; strong email copywriting skills will give you an advantage.
- Campaign messaging, nurture programs, value propositions, assets and content marketing
- Excellent organization and planning skills
- Must be proactive, self-motivated, detail oriented and is highly metrics focused
- Bachelor's Degree in Marketing or other related field
Vacancy expired!