Social Media Assistant

Job Description

The ideal candidate is someone who is passionate about delivering the best customer experience, is proficient using multiple social media channels, has a strong sense of empathy, and can help drive exceptional customer service by helping customers who reach out to Michigan Media through social media for assistance.

Salary range: $40000 - $50000 per year.

• Create consistent, meaningful content on social media platforms for the respective markets.
• Responsible for producing high-quality content.
• Manage paid social ad campaigns and leverage first- and third-party data to build audiences.
• Contribute to the Agency’s paid social media objectives through strategy creation, implementation, and ongoing optimization.
• Continually improve paid media tactical planning and buying across all platforms.
• Apply expertise in the planning process, audience and creative strategy development, budget forecasting, and industry tracking; be a strategic thought partner in team meetings.
• Develop insights and keep teams informed of new opportunities.
• Actively monitor and evaluate campaign performance in platforms, leveraging insights and trends, and provide data-backed recommendations to the integrated Media team.
• Create measurable paid social programs that are in line with strategy and budget.
• Be passionately in tune with the evolution of market trends, digital marketing innovation, and online behaviors.

Qualifications

• Previous relevant work experience.
• Exceptional verbal, written, and presentational skills.
• Able to work independently and collaboratively with remote team members.
• Flexible and ability to perform in a fast-paced environment with concurrent and competing deadlines.
• Experience in managing and executing paid social media campaigns across platforms is a plus.
• Bachelor degree (economy, social sciences) is an asset.

Additional Information

All your information will be kept confidential according to EEO guidelines.