21 Jan
Marketing Manager / Salesforce Marketing Cloud
Georgia, Atlanta , 30342 Atlanta USA

Vacancy expired!

Description The Creative Group is currently hiring for an Assistant Marketing Manager (experience with Salesforce Marketing Cloud). This is a direct hire position.- Perform day-to-day administration of marketing automation tools to set up, test and deploy one-time, recurring, triggered and dynamic content-driven campaigns- Establish a variety of automated campaigns to support customer lifecycle marketing- Build out and manage marketing journey strategy, flow and trigger points to assure timely and personalized communication- Manages audience segments in Marketing Cloud- Identify opportunities for testing and recommendations for program improvements including A/B testing of messaging and tactics to improve response and conversion rates- Collaborate with cross-functional direct to consumer team on campaign concept, content requirements, buyer’s journey development, and digital marketing execution to ensure effective execution- Supports call center agents with sales support type emails that can be triggered from Marketing Cloud- Identify opportunities to improve marketing effectiveness through better audience segmentation, marketing techniques, and processes- Manages all email template set-up in Marketing Cloud- Ensures overall marketing program assets and executions accurately reflect our Client’s brands and corporate identity guidelines- Other duties, as dictated by departmental priorities Requirements - 3+ years proven experience developing and implementing email, direct mail, and social campaigns in a marketing automation system- Direct to consumer marketing experience preferred.- 2+ years of experience working in Salesforce Marketing Cloud preferred- HTML and CSS experience for managing and editing email templates- High proficiency in Microsoft Office- Excellent interpersonal, teambuilding, and communication skills- Detail-oriented and positive working attitude- Strong organizational and time management skills- Must be able to meet deadlines while multi-tasking in a fast-paced environmentPlease email resumes to The Creative Group (TCG), a Robert Half company, matches creative, digital, and marketing professionals with remote or on-site jobs on a freelance, project or direct-hire basis. Our experienced staffing professionals can promote you to employers and advocate on your behalf. We provide access to top jobs, competitive compensation and benefits, and free online training. For more opportunities, get the Robert Half app and receive instant notifications when our AI matches your skills and experience with jobs. When you work with us, you're working with the best. Robert Half has been recognized as one of FORTUNE's "Most Admired Companies" every year since 1998 and was named to Forbes' inaugural list of America's Best Temporary Staffing Firms. Questions? Call your local office at All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information. 2020 The Creative Group. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (www.roberthalf.com/terms-of-use).

Vacancy expired!


Related jobs

Report job