06 Apr
DIGITAL MARKETING SPECIALIST
Oregon, Portland , 97201 Portland USA

Owen Companies is seeking a dynamic individual with a proven track record in digital marketing to join our team and drive impactful campaigns that align with the company's goals and objectives. If you possess the required qualifications and are passionate about leveraging digital platforms to drive business growth, we encourage you to apply.

Owen Family of Companies encompasses four business units dedicated to Equipment Sales, Service & Rentals across the Western US, Utah & Texas. Each business specializes in the industry we serve within our geographical reach.

Owen Equipment: 5 locations, serving Federal & local municipalities, utilities, and contractors. Products include Sewer Cleaners, Street Sweepers, Hydro-Excavators, Custom Work Truck builds and Utility work Trucks.

Cal-Line Equipment: 7 locations recognized as the world's leading Bandit dealer offering Sales, service, parts and support for handfed chippers, stump grinders, industrial Horizontal grinders, and whole tree chippers.

Blaze Equipment Rental: Headquartered in Fort Worth Texas, as the exclusive HPM dealer for North America provides foundation drill equipment and supplies for Sale, Rental, specialty fabrication & service across all of North America.

Reliance Truck and Equipment: Specializing in Refuse hauling equipment with two full-service locations serving all of Texas and New Mexico.

We are one family with one Goal to Exceed our customers’ expectations.

The key to our success has been our people. And that’s still true today. Every team member is extremely knowledgeable about our products and the industries in which they serve. Whether it’s parts, service, or sales, we know what our customers need because we know what they do. We are a fast-growing entrepreneurial company with many opportunities for advancement and professional development. We are looking for highly talented individuals with high ambition and a desire to advance their career and grow into more senior roles as their abilities allow.

Salary: $50,000 - $65,000 yearly depending on experience.

Benefits: Full Benefits Package including Medical, Dental, Vision, FSA, HSA, and 100% company-paid Life and LTD. We have PTO that accrues weekly, seven paid holidays (eligible after 30 days from start), and 401(k) with company match.

Visit our website www.owenequipment.com for an overview of our company.

Reports to: Marketing Manager

Primary Responsibilities:

Develop and execute effective digital marketing campaigns across various platforms including Google, Facebook, Instagram, and other advertising channels.

Conduct in-depth analysis of keyword costs, budget, and conversion rates to optimize ad copy, landing pages, and other assets.

Stay current on digital marketing trends within Owen Companies and our competitors to ensure competitiveness in the market.

Operate as an active user of the lead source platforms to increase our understanding of our customers and identify new potential customers we can target and reach with our new customer messaging.

Work alongside other marketing team members to build out and structure campaigns.

Capture content for social media or other marketing assets.

Assist in improving functionality and enhancements of website (WordPress).

Stay abreast of digital marketing trends within Owen Companies and its competitors to ensure competitiveness in the market.

Secondary Responsibilities:

Assist fellow marketing team members with other tasks in campaigns (cross-train).

Requirements:

Bachelor’s degree or equivalent in marketing, communications, or a related field (preferred).

2+ years’ experience in managing pay-per-click and search engine marketing campaigns.

GA4 certification (preferred).

3 5 years of experience with WordPress.

Proficiency with Microsoft office suite.

Attention to detail.

Experience in using Adobe Creative Suite (not required but preferred).

Must be an agile multi-tasker in a fast-paced and deadline-driven environment.

Company provided:

If you are a great team player with a strong work ethic and a great attitude and are interested in joining a fast-growing company with opportunities for advancement, (#ZR) please apply online or feel free to drop in and apply in person.

Quick Apply Link: https://www.paycomonline.net/v4/ats/web.php/jobs/ViewJobDetails?job=115039&clientkey=E09938AC3B7EBFB95502CDB2103E1916


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