Sales and Marketing Lead

About Us: A emerging provider of B2B managed services, telecommunications, and video surveillance solutions. Our mission is to deliver cutting-edge technology and unparalleled customer service to help businesses stay connected, secure, and efficient. We are seeking a dynamic and driven Sales and Marketing Lead to join our team and drive our growth initiatives.

Position Overview: The Sales and Marketing Lead will be responsible for spearheading all marketing activities and driving sales efforts to generate leads and close deals. This role requires a strategic thinker with a hands-on approach who can manage and execute marketing campaigns across various platforms and effectively manage the sales process from prospecting to closing. The ideal candidate will have a strong background in B2B sales and marketing, particularly in the telecommunications and video surveillance industries.

Key Responsibilities:

Marketing Responsibilities:

1. Strategy Development: Develop and implement comprehensive marketing strategies to enhance brand visibility and drive lead generation.

2. Content Creation: Oversee the creation of engaging content for web, social media, print, and other promotional materials.

3. Social Media Management: Manage and grow our social media presence across platforms such as LinkedIn, Twitter, and Facebook.

4. Website Management: Ensure the company website is up-to-date, user-friendly, and optimized for search engines (SEO).

5. Email Marketing: Design and execute email marketing campaigns to nurture leads and engage existing clients.

6. Event Planning: Plan and execute promotional events, trade shows, webinars, and other marketing events to generate leads and build brand awareness.

7. Analytics and Reporting: Track and analyze marketing campaign performance, providing regular reports to senior management and making data-driven recommendations for improvement.

Sales Responsibilities:

1. Lead Generation: Develop and implement strategies for lead generation, including cold calling, networking, and leveraging existing contacts.

2. Sales Process Management: Manage the entire sales process from initial contact to closing, including proposal development, presentations, and negotiations.

3. Customer Relationship Management: Build and maintain strong relationships with potential and existing clients to ensure customer satisfaction and loyalty.

4. Sales Reporting: Provide regular sales forecasts and reports to senior management, including insights on market trends and competitive landscape.

5. Target Achievement: Meet and exceed monthly, quarterly, and annual sales targets.

Qualifications:

1. Education: Bachelor’s degree in Marketing, Business, or extensive work experience.

2. Experience: Minimum of 5 years of experience in a B2B sales and marketing role, preferably in telecommunications or video surveillance industries.

3. Skills:

◦ Strong understanding of digital marketing and social media strategies.

◦ Excellent communication, presentation, and negotiation skills.

◦ Proficient in CRM software and sales analytics tools.

◦ Ability to work independently and as part of a team.

4. Personal Attributes:

◦ Results-driven with a proactive approach to problem-solving.

◦ Creative thinker with the ability to develop innovative marketing campaigns.

◦ Strong organizational skills and attention to detail.

◦ Ability to thrive in a fast-paced, dynamic environment.

What We Offer:

Competitive base salary with lucrative commission structure.

Opportunities for professional growth and development.

A supportive and collaborative work environment.

How to Apply: Interested candidates are invited to submit their resume and a cover letter detailing their relevant experience and why they are the ideal candidate for this position.