Marketing
Develop and implement strategies to diversify student enrollment channels in
alignment with this educational company's marketing strategy.
Cultivate and enhance the company’s brand identity, and provide suggestions and
strategic plans to drive market expansion based on brand requirements.
Establish and maintain partnerships with various collaborative institutions and
media platforms.
Strategize and execute marketing campaigns and events to promote company
offerings.
Create and revise marketing materials for company initiatives, spanning learning
centers, travel camps, study abroad programs, etc.
Support international student college preparatory services, serve as a liaison with
partner companies, and manage logistical aspects of the school application process
for international students who want to study in the U.S.
Coordinate marketing activities that attract parents of international students.
Engage in additional marketing projects as required by the company.
Collaborating with colleagues, design and update camp programs, including
itinerary planning, recruitment assistance, and on-site coordination during
program operations.
Contribute to company-wide initiatives by identifying weaknesses in existing
marketing strategies and develop effective solutions and improvements.