US Omnichannel Strategy and Comms Lead

Job title : US Omnichannel Strategy and Comms LeadLocation: Bridgewater, NJAbout the JobThe new Go-to-Market Capabilities (GTMC) organization is designed to drive best-in-class capabilities across the board, to bring value and excellence in Sanofi’s commercial operations across its global organization and in local markets. This will be achieved through process and tool standardization, the removal of barriers between business units, and reduction in capability duplication.The North America Go-To-Market Capabilities Omnichannel team (NA GTMC OC) will support Sanofi’s North American brand marketing teams to execute meaningful, customer centric, agile marketing across all of Sanofi’s channels. The team includes end-to-end campaign management capabilities, channel experts, day-to-day operations leads, and a transformation function responsible for the organization and delivery of continuous improvement to marketing operations processes.The NA GTMC OC team has been created to:

Unlock true cross-brand omnichannel marketing capability and integrating innovations that accelerate brand marketing outcomes

Free up capacity in marketing teams to focus on brand and content strategy

Accelerate and standardize omnichannel operations processes

Improve sharing of best practice

Clarify accountabilities for day-to-day marketing activities, as well as long term improvement efforts

Realize efficiencies and economies of scale across the North America and Global marketing organizations

The NA Omnichannel Strategy and Comms Lead role works directly with the NA Omnichannel Lead to develop and communicate the overall vision for the Omnichannel organization, ensure alignment across Sanofi’s North America and Global businesses, drive continuous improvement to key processes, and program manage the evolution of the organization.We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.Main Responsibilities:

Responsible for defining and driving the strategic vision of the Omnichannel team

Lead and assist with the delivery of strategic projects that align with the Omnichannel vision

Reviewing existing capability development in the team and identifying opportunities for scalability, acceleration, and/or efficiency

Define, monitor, and communicate a set of impact-driven KPIs that measure the Omnichannel team’s performance

Own internal and external communications, driving internal and external strategic alignment

Foster an environment of continuous improvement across the team, ensuring that all team members identify and participate in ongoing capability improvement

Own the relationship with the GTMC Hub, ensuring that offshore resources are enhancing omnichannel capability

Engage with finance, people & culture, procurement, and other relevant internal stakeholders

Own and track the budget for the Omnichannel team

Ensure strong cross-functional working within the Omnichannel team, and with the team’s key partners

Drive the identification, design, and delivery of omnichannel capabilities across Sanofi in the United States that build towards Sanofi’s customer vision

Own the mapping and integration of relevant business architecture (people, process, technology, governance, data, etc)

Own and program manage an Omnichannel roadmap that coordinates Omnichannel activities week-to-week, month-to-month, and year-to-year

Coordinate appropriate business input to key US and Global projects, and monitor local delivery of global omnichannel projects

Coordinate the delivery of consistent quarterly brand reviews to ensure brands’ needs are met and that best practices are being shared across business units

Support the onboarding and upskilling of North America and offshore colleagues

Collaborate with Global, Brand, Digital, and other counterparts as necessary to deliver on responsibilities

Collaborate proactively with GTMC OC and other colleagues on improvements to day-to-day marketing operations processes

Contribute to knowledge sharing and upskilling programs

Support the delivery of key transformation programs

Drive excellent working relationships with agency and vendor partners

Drive cultural change through the championing of an agile, customer-oriented mindset

About YouSkills:

Development and execution of a strategic vision, with an ability to link wider strategic ambition to a concrete program of change

Effective communication, change management, and stakeholder management

Strong project management skills, with a demonstrated ability to thrive in a fast-paced, multi-priority environment

Deep knowledge and understanding of omnichannel marketing principles

Understanding of general marketing tactics, processes, and requirements for execution of tactics

Excellent influencing skills, with a demonstrated ability to work collaboratively with a variety of internal and external stakeholders in a large organization

Excellent verbal and written communication skills

Collaborative, high energy team player

Ability to participate in vendor procurement, selection, contract management, and other processes, achieving excellent value for money for Sanofi

Work Experience:

Bachelor's degree in business, marketing, or technology, or equivalent experience

Minimum of 7 years’ experience in strategy or operational functions, or equivalent experience in a professional services context

Experience in a chief of staff or strategy role preferred

Experience of change management in a pharmaceutical, life sciences, or biotech environment, with tangible examples of success

Stakeholder engagement across multiple functions

Excellent written and oral storytelling skills to communicate vision, and develop communications plan with clear and concise messages

Pharmaceutical experience essential

Experience working in Agile team environment

Experience in working in a regulated industry

Experience managing external vendors

Proven ability to manage multiple high priority projects at once

Demonstrated ability to work in a complex, matrixed environment

Why Choose Us?

Bring the miracles of science to life alongside a supportive, future-focused team.

Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.

Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.

Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.#GD-SG ​#LI-GZ#LI-Onsite#vhdPursue progress , discover extraordinaryBetter is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) !US and Puerto Rico Residents OnlySanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally inclusive and diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; natural or protective hairstyles; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions.With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo)As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live.All in for Diversity, Equity and Inclusion at Sanofi - YouTube (http://www.youtube.com/watch?v=SkpDBZ-CJKw&t=2s)