Digital Product Manager, Digital Experience Platform

As the Digital Field Marketing Product Manager, you will act as the critical liaison between the Global Field Marketing leaders and the Digital Experience team. Your role will focus on building relationships, gathering and prioritizing requirements from regional field marketing teams, and ensuring seamless communication about the Digital Experience team’s roadmap, launches, and progress. You will also deliver analytical insights on the performance of global regional sites, enabling data-driven decision-making and continuous improvement. This role is a blend of strategic and tactical responsibilities, requiring both operational rigor and forward-thinking collaboration to ensure alignment between the Digital Experience team’s roadmap and field marketing needs.Responsibilities Act as the primary point of contact between Global Field Marketing teams and the Digital Experience team, fostering strong relationships and effective communication. Gather and document requirements from regional field marketing teams (AMS, EMEA, APAC) and prioritize them for Digital Experience product managers. Communicate the Digital Experience roadmap, launches, and progress to Global Field Marketing teams, ensuring transparency and alignment. Analyze and share performance insights from global regional sites using tools like Adobe Analytics, Tableau, and PowerBI. Build executive-level presentations to share progress, insights, and strategies with key stakeholders. Set up and manage operational processes, including meeting cadences, presentations, and reporting, to streamline collaboration and decision-making. Advocate for field marketing requirements within the Digital Experience team to ensure their inclusion in future roadmaps. Support the development of strategies that enhance field marketing satisfaction and improve the performance of global regional sites. Demonstrate a general understanding of demand generation, lead flow, and tools like Marketo to bridge Digital Experience initiatives with marketing outcomes. Provide insights and collaborate with teams focused on executive marketing, partner marketing, and industry-specific strategies to ensure alignment and support for field marketing initiatives.