Sales & Marketing Manager

Overview

We are seeking a dynamic and results-driven Sales and Marketing Manager to lead our sales initiatives and marketing strategies. This role is pivotal in driving revenue growth and expanding our market presence. The ideal candidate will possess a blend of sales expertise, marketing acumen, and leadership skills to effectively manage our sales team while developing innovative marketing campaigns that resonate with our target audience.

Duties

Develop and implement comprehensive sales strategies to achieve company objectives.

Conduct market research to identify new opportunities for business growth.

Manage B2B relationships and ensure customer satisfaction through effective communication.

Lead product demonstrations and presentations to potential clients.

Engage in cold calling and direct sales efforts to generate new leads and convert prospects into customers.

Collaborate with the marketing team to create promotional materials that align with sales goals.

Analyze sales data to identify trends, forecast future performance, and adjust strategies accordingly.

Foster a culture of upselling within the team to maximize revenue from existing clients.

Skills

Proven experience in technical sales, retail sales, or direct sales environments.

Strong understanding of B2B sales processes and lead generation techniques.

Excellent communication skills with the ability to build rapport with clients.

Proficiency in using Salesforce or similar CRM software for managing customer relationships.

Demonstrated ability to conduct effective product demos that highlight key features and benefits.

Strong analytical skills with an aptitude for interpreting data to inform decision-making.

Ability to work collaboratively within a team while also being self-motivated and results-oriented.

Experience in upselling techniques that drive additional revenue streams.