US Marketing Lead
We are looking for a US marketing lead to join our US Leadership team and lead Jellyfish awareness. Reporting to our US Managing Director, you will enhance the visibility of Jellyfish, applying all of our resources. There is already so much to offer at Jellyfish between amazing clients, industry-leading talent and expertise and internal creative capabilities, we are looking for the right marketing mind who can use all of it into positive results. This role is critical to our business strategy, overseeing the US Marketing strategy and implementation.This is a hybrid role based in our New York City office(s). The salary range for this position based on experience is $110,000-200,000 USD annual. Responsibilities: Strategic Marketing LeadershipPublic Relations (PR): Cultivate media relationships to amplify our story.Thought Leadership: Oversee the creation of compelling POVs and white papers.Develop a marketing strategy for Jellyfish in the US, focusing on growth, expansion, and increased market reach.Identify and maximize opportunities in main areas, including:Social Media Campaigns: Promote awareness and engagement through social projects.Events and Speaking Engagements: Position Jellyfish as an industry expert.Awards and Case Studies: Showcase successes and new ideas.Market Materials: Oversee the production of collateral.Content Creation & Campaign ManagementDevelop internal relationships to best identify talent and campaigns worthy of press and awardsDirect and implement strategic marketing plans and projectsMonitor industry trends and competitor activities in the Media/Creative space, translating insights into relevant strategies that maintain our competitive edge.Ensure campaigns are data-driven, using analytics to optimize performance and achieve measurable results.Analyze the performance of marketing efforts, preparing regular reports with important metrics, relevant insights, and opportunities for improvement.Relationship Building & RepresentationBuild internal relationships to identify talent, campaigns, and innovations worthy of external promotion.Represent and recommend Jellyfish and our offerings to prospective media and at industry events through face-to-face meetings, phone calls, emails, and social media.Expand Jellyfish's professional network by building relationships with clients, partners, and industry influencers.