Senior Manager, Sales - Cybersecurity Events
Summary of RoleThis is a sales leadership role responsible for driving sales through an experienced team while managing an assigned territory. The role includes leading, managing, and developing a team of sales professionals and creating new products within the evolving cybersecurity space.Territory Sales ResponsibilitiesSell exhibit space and sponsorships to new and existing prospects and customers.Sell assigned media products to new and existing prospects and customers.Strategically manage an existing territory, developing sales plans and pipelines to achieve goals.Manage territory and pipeline using Salesforce.com with strong organizational and planning skills.Grow the business by acting as a strategic partner for current customers while prospecting and cold calling.Leverage the brand content team to build partnerships and grow relationships.Create custom proposals using client and market-focused data and creative solutions.Develop and grow relationships with current and new accounts through calls, meetings, and industry events.Meet and exceed event and product budgeted sales goals.Coordinate with internal departments, including Content, Marketing, and Operations, using strong interpersonal skills.People Management ResponsibilitiesDevelop integrated sales strategies and plans, ensuring effective communication and execution by the team.Recruit, hire, onboard, manage, and motivate a high-performing sales team.Create a best-practice sales environment, driving efficiency and effectiveness using the company’s sales framework and tools.Analyze data to measure and improve team and business performance.Build and execute plans for territories to retain and upsell clients, increasing total revenue per customer.Drive team success by achieving and exceeding goals/KPIs.Proactively identify new prospects and business opportunities.Stay informed on external market trends impacting clients and customers.Report accurate forecasting and performance metrics for personal and team results, highlighting risks and opportunities.Participate in developing new products, solutions, and target market prospects to secure high-value new business.Develop key account relationships and strategic account plans, involving internal specialists to align with business and customer needs.Foster and lead internal partnerships, ensuring collaboration with a customer focus.Develop and maintain positive working relationships across Informa.