National Specification Manager – Institutional Business

Drive specification-based business growth across institutional segments by influencing project stakeholders at the design stage and ensuring conversion into sales through strong execution with sales teams.This role is responsible for building a sustainable specification pipeline, securing product approvals in institutional projects, and strengthening relationships with key influencers such as consultants, architects, government bodies, and large institutional clients.Specification Selling & Project InfluenceIdentify and track large institutional and infrastructure projects at early design stagesEngage with consultants, architects, PMC, and developers to secure product specificationsInfluence product selection through technical presentations and solution-based approachEnsure company products are embedded in project BOQs/specifications(Core expectation: driving specification at pre-construction stage to ensure downstream sales) Institutional Business DevelopmentDevelop and execute national strategy for institutional segment (hospitals, metros, airports, data centers, government, PSU, etc.)Build relationships with key institutional stakeholders and decision-makersIdentify and onboard strategic institutional accounts and long-term contractsDrive conversion of specified projects into firm business with sales teamsCross-Functional CoordinationWork closely with:Sales teams for conversion of specifications into ordersTechnical services for solution development and approvalsProduct management for positioning and new product introductionAlign specification pipeline with commercial execution plans Training & Technical AdvocacyConduct technical presentations, seminars for stakeholdersPromote new technologies, systems, and solutionsSupport digital tools  for better specification adoption