Web Analytics Manager
The Website Analytics Manager will own every aspect of data analytics for the
Communications Team's main internal and external platforms - including the
intranet web site, external-facing corporate site, and video and email
platforms. This position will provide high-level data analysis that translates
raw data into editorial and/or design strategy. The scope of
responsibilities will include working closely with leaders from the
Communications team and throughout the company to present data-driven
recommendations to improve user experience, determine strategy, optimize
content, increase engagement and measure success.MAJOR DUTIES AND RESPONSIBILITIES
Lead analytics and data collection efforts for Charter Communications'
internal and external news websites and other communications platforms
Present strategic, data-driven recommendations to clients and team leaders
Advise stakeholders from multiple business units to set benchmarks, shape
content strategy, and identify key metrics and performance indicators for
various internal communications channels - including intranet, email,
video, and livestreams
Take sole responsibility for periodic reporting to leadership, including
compiling and analyzing data; generating data visualizations
Design automated reports and/or dashboards that allow leaders to track data
in real time or on a periodic basis to determine the effectiveness of our
content, campaign and initiatives
Work with Technology Team, IT partners to optimize our data-gathering
software and integrate them with our various platforms
Design and measure A/B testing on various platforms to optimize design and
editorial decisions
Perform other duties as required
Required Skills/Abilities and Knowledge
Ability to be dedicated and multi-task effectively
Strong quantitative analytical, problem-solving, and communication
(written and verbal) skills, with considerable experience providing
insights and performing formal presentations to corporate leadership and other
senior management
Ability to identify shortfalls/excesses of communications plans,
programs, initiatives and strategies
Expert-level proficiency in Adobe Analytics and Google Analytics
(certifications preferred)
Demonstrable expertise in Microsoft Office (particularly Excel and PowerPoint)
Experience with Tableau or comparable visualization software
Familiarity with CMS platforms such as Adobe Experience Manager, Drupal,
WordPress, etc.
Ability to prioritize and organize effectively
Ability to show judgment, initiative and to accomplish job dutiesRequired EducationBachelor's degree in related field or equivalent work experienceRequired Related Work Experience and Number of YearsWebsite data collection and analytics for internal/external corporate
communications, media publisher or a comparable outlet - 5+
Experience with Dashboards and Reporting tools - 5+Working ConditionsOffice environment
Some travel may be requiredRCU309 2024-45012 2024Here, employees don't just have jobs, they build careers. That's why
we believe in offering a comprehensive pay and benefits package that rewards
employees for their contributions to our success, supports all aspects of
their well-being, and delivers real value at every stage of life.A qualified applicant's criminal history, if any, will be considered in
a manner consistent with applicable laws, including local ordinances.This job posting will remain open until 2025-01-16 01:00 AM (UTC) and
will be extended if necessary.The base pay for this position generally is between $75,200.00 and
$120,000.00. The actual compensation offered will carefully consider a
wide range of factors, including your skills, qualifications,
experience, and location. We comply with local wage minimums and also,
certain positions are eligible for additional forms of other incentive-based
compensation such as bonuses.Get to Know Us Charter Communications is kno n in the United States by our
Spectrum brands, including: Spectrum Internet, TV, Mobile and Voice,
Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join
us, you're joining a strong community of more than 100,000 individuals
working together to serve nearly 32 million customers in 41 states and keep
them connected to what matters most. Watch this video to learn more.Who You Are Matters Here We're committed to growing a workforce that
reflects our communities, and providing equal opportunities for employment
and advancement. Learn about our inclusive culture.EOE, including disability/vets