06 Mar
Product Marketing Manager
Alabama, Birmingham , 35201 Birmingham USA

As a Product Marketing Manager, you’ll be the driving force behind our market intelligence, strategy, and positioning—helping shape the future of our brand and product success. If you thrive on research, storytelling, and strategic execution, this role is perfect for you!What You’ll Do:Be the Market Expert: Dive deep into industry trends, competitors, influencers, and target audiences to keep Daxko at the forefront of the market.Shape Winning Strategies: Develop and execute annual intelligence strategies designed to achieve market leadership across all verticals.Deliver Insight-Driven Marketing: Provide Brand Managers and stakeholders with data-backed research, insights, and trends to fuel strategic marketing execution.Support High-Impact Initiatives: Lead marketing strategy and go-to-market (GTM) efforts for key partnerships, corporate offerings, and Daxko Exchange.Inform Leadership Decisions: Create compelling assets and contribute to reporting for the Board of Directors and Senior Leadership Team to drive informed decision-making.Craft Strategies That WOW: Develop persuasive proposals and initiatives that captivate the market and elevate our brand presence.Foster Cross-Functional Collaboration: Work seamlessly with teams across the organization to ensure marketing, sales, and product goals are perfectly aligned.Maximize Growth Opportunities: Plan and coordinate cross-product strategies to effectively market and sell additional solutions in alignment with company goals.Champion the Industry: Bring passion and energy to the fitness, health, and wellness market, helping expand Daxko’s influence and leadership.


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